MSport signs partnership deal as official Chelsea Betting Partner in Africa

The English Premier League kicks off a new season this weekend. Expectations are quite high from football lovers all over the world. For fans in Africa, MSport, Africa’s leading online gaming and betting platform has announced a new and exciting partnership deal with Chelsea FC, thus establishing itself as the Blues Official Betting Partner in Africa.

The company management made this deal officially known via a press statement in London on Wednesday. MSport is an online gaming and betting platform renowned for its technical superiority, innovative features, and exceptional service quality. It is the premier destination for online gaming enthusiasts across Africa.

This exclusive regional partnership marks a significant milestone for both MSport and Chelsea FC. The alliance highlights the visions of both entities, which is focusing on excellence, innovation, and connecting with a passionate fan base. The partnership is expected to leverage Chelsea’s strong African ties for the creation of unique opportunities for fan engagement.

MSport pledged to continue it’s unique user interface and an unwavering commitment to delivering a superior user experience. It also reiterated it’s corporate intention to remain the market leader in Nigeria and Ghana, with ambitious plans for further expansion throughout the continent. Chelsea FC’s rich history with African players has also cemented the club’s deep connection with Africa. The partnership therefore aims to further strengthen that bond and connect Chelsea FC with its vast fan base across the continent.

According to Casper Stylsvig, Chelsea Football Club’s Chief Revenue Officer: “We aree delighted to partner with MSport in their commitment to delivering exceptional experiences and driving innovation.

Africa continues to be an important region to the Club, underpinned by our large following of committed and passionate fans. This partnership underscores our shared ambition to expand our legacy in the African region and provide fans with an engaging and immersive experience.”

Also speaking at the official launch, Adrian Cheka, MSport’s Sportsbook Director expressed his enthusiasm, about the deal. He said: “We are thrilled to announce this new partnership with Chelsea FC. This collaboration goes beyond just business.

“It is about celebrating and strengthening the natural bond between two winning entities. Chelsea FC has a rich history with African players and fans, and together, we aim to push boundaries and set new standards of excellence in the African market.”